A story is told about a day Benjamin Franklin was working at
Philadelphia printing company.

A man was conversing with Franklin’s assistant as to the
price of a particular book. The man thought the book was
overpriced and when the assistant would not lower it the
man asked if Franklin would come and talk to him.

However, as Franklin approached the desk he added
another 25 cents to what his assistant had quoted.
“Certainly you cannot be serious, your assistant gave a
price that was much cheaper.”

What was Franklin’s justification?
Click here to find out.
As Aesop established hundreds of years
ago with his timeless fables we remember
words best when we become engaged in a
story. Max has compiled an anecdotal
story collection designed to generate “ah-
ha” moments during coaching sessions,
presentations, and meetings.
Click here to
see more.

©2007 Max Impact, Rochester Hills, Michigan,USA
The Book Sale